New Service Offering Available: Virtual Events

Since the pandemic started earlier this year, every industry has had to pivot in its own way. For many organizations, virtual everything (meetings, events, fundraisers, ways of communication and more) became the norm. In response to this “go virtual” norm and the immediate and critical need for organizations to continue their connections and relationships with the people who matter most to them, Dixon Schwabl has launched a new service offering: virtual events.

Dixon Schwabl’s virtual event services, led by Managing Partner Connor Dixon-Schwabl, will include virtual event management, concept, communications and promotions, sponsorship packages and auction menus, creative tactics (like video invitations, leadership messages and a virtual PowerPoint to guide the event), prepared (pre-recorded) video content, event streaming, virtual cash calls and bidding, and more.

“We went after an untapped opportunity after listening to our community partners and hearing that there is a need to bring people together in a new way,” Dixon-Schwabl said. “Instead of picking floral arrangements for tables, décor for the space and hearty invitations, we are forced to pivot and create beautiful gatherings and events virtually. My team was up for the challenge to support organizations with this new feat, and we’ve seen great success with brands and organizations that have already tested the virtual event approach. This will definitely become a norm throughout the pandemic and possibly beyond.”

Dixon Schwabl supported the Monroe County College Foundation’s annual Gold Star Gala, which netted $220,000 through its virtual gala earlier this year and is working with Ronald McDonald House Charities of Rochester on its upcoming annual (virtual) gala. Dixon Schwabl continues welcome new partnerships in this new arena.

“People want to gather and celebrate, but we have to do it in a new way,” Dixon-Schwabl said. “Organizations still need to connect with customers through trade shows and sales meetings or raise important funds to fulfill their missions, and a virtual gala or event is an incredible opportunity to do that and stay connected with the people who matter most to them.”

For more information on Dixon Schwabl’s new virtual event services offering, contact Connor Dixon-Schwabl at 585-899-3285.