Provoke
Awards
Dixon Schwabl + Company wins 15 ADDYs, including Judges’ Special Recognition and Best of Public Service
The Rochester Advertising Federation’s American Marketing Association Awards—ADDYs for short—celebrate the work of Rochester’s most talented, most inspired creative communications professionals. Thursday night, creative and advertising professionals from across the Rochester area joined together in person for the first time in two years at the Rochester Riverside Convention Center and virtually for the 31st annual ADDY Awards.
DS+CO took home 15 awards for work on six projects, including 13 ADDYs, Judges’ Special Recognition for the Monroe Community College Foundation’s Gold Star Gala invitation and Best of Public Service for the United Way of Greater Rochester’s workplace campaign video.
Congratulations to all of the 2022 RAF ADDY Award winners. And thank you to this year’s organizers for a great in-person and virtual event. It’s one of our team’s favorite nights of the year.
MONROE COMMUNITY COLLEGE FOUNDATION, GOLD STAR GALA INVITATION
Judges’ Special Recognition
Gold: Sales + Marketing—Collateral
Gold: Elements of Advertising—Art Direction
Gold: Local Only—ROI
UNITED WAY OF GREATER ROCHESTER, WORKPLACE CAMPAIGN VIDEO
Best of Public Service
WILMOT CANCER INSTITUTE, DISCOVERY BALL
Gold: Sales & Marketing—Collateral
GREATER ROC, TV CAMPAIGN
Gold: Film, Video + Sound—TV Campaign
Gold: Elements of Advertising—Cinematography
Silver: Cross Platform—Integrated campaign
FRONTIER COMMUNICATIONS, QUEST FOR INTEGRATED VOICE
Silver: Online interactive game
FRONTIER COMMUNICATIONS, FRONTIER.COM INFOGRAPHICS
Silver: Elements of Advertising—Infographics
DIXON SCHWABL + COMPANY
Silver: Advertising Industry Self-Promotion—interactive campaign
Silver: Advertising Industry Self-Promotion—hype video
Silver: Advertising Industry Self-Promotion—logo
Silver: Advertising Industry Self-Promotion—website