BLACK BUSINESSES MATTER
Designed specifically to empower Black and minority business owners and
entrepreneurs, this FREE six-part workshop series will share marketing,
advertising and public relations techniques to promote your business and
provide ways to secure financing. Join us for the Black Businesses
Matter online workshop series.
Week 4
Telling Your Story, Part 2: Techniques to Garner Earned Media
10 . 28 . 20
Hosted by Madison Carter
With media experts
Nadine General, Dan Miner, Latrese Myers and Daphne Ross
What constitutes a media-worthy story? How do you get your story told? Attendees will learn the dos and don’ts of interacting with the media. Basic instructions for writing a well-crafted press release/media alert will be highlighted.