BLACK BUSINESSES MATTER
Designed specifically to empower Black and minority business owners and
entrepreneurs, this FREE six-part workshop series will share marketing,
advertising and public relations techniques to promote your business and
provide ways to secure financing. Join us for the Black Businesses
Matter online workshop series.
Week 1
Marketing Basics for Small Businesses
10 . 07 . 20
Hosted by Catherine Roberts
With marketing experts
Kim Allen, Jessica Savage, Adriana Viverette
Outlines Marketing 101 basics: target customers, target geographies, telling your story and reputation management. This will lay a foundation for what will be covered in the next modules (establishing an online presence, storytelling and paid promotion).