As a kid, Roger could’ve sworn he’d be an architect. Then he found out that 97.3% of architects work with their shoes tied. No time for that. This loosely laced martech superhero is busy laying down digi-dang-he’s-good digital strategies like it’s his job. Well, it is his job—but Roger’s been making it look easy for clients like Ocean Spray, Colgate, AOL and Frontier Communications. His métier (Or is it forte?) is devising rad online experiences and boosting SEO, SEM, email and internet results. No wonder they call him Sir Roger the Fearless Webtastic.