Frank Procopio

Research Assistant

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Frank stays very busy keeping his finger on the pulse of our client brands and handling a ridiculous variety of research requests from the entire agency. During an internship in Italy, he helped plan and market 10K races called We Run Rome and The Mile of Rome. The races attracted thousands of runners from around the world and his team helped them secure sponsorships from some large companies, including Nike. To encourage runners, Frank would yell “JUST DO IT,” but in Italian. Some runners gave him odd looks. He later discovered they thought he was urging them to JUST DANCE IT. Frank’s thrilled to be at the agency. Especially when he found out his office was right next to the kitchen, where he can score first dibs on food left over from meetings and Thursday morning doughnuts. Sugar rush? Bring it on.

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 ZZZZZZZZZ 

FRANK USED TO DO WEIRD STUFF WHILE ASLEEP. LIKE TAKEFULL SHOWER IN THE MIDDLE OF THE NIGHT, HEAVY INTO DEEP SLEEP PHASE. ANOTHER TIME, WHILE DAYDREAMING, HE DELIVERED THE KEYNOTE ADDRESS AT AN INTERNATIONAL RESEARCH CONVENTION. RESULT? STANDING-O!

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