Nadine General Named 2021 Woman of Excellence Honoree

Our managing partner of communications, Nadine General, has been selected as a 2021 Woman of Excellence nominee. Sponsored by Rochester Business Journal, the Women of Excellence awards identify high-achieving women for their tremendous career accomplishments. They’re selected based on their professional experience, community involvement, leadership and sustained commitment to mentoring.

Nadine was promoted to managing partner of communications in 2020 and has been at Dixon Schwabl for more than 10 years. Today, she leads the agency’s public relations team. 

We asked a few women on Nadine’s team what they thought of this award, and here’s what they said: 

Nadine is, by far, one of the most intelligent, caring, hardworking and fun leaders I’ve ever had the opportunity to work with. This honor is so well-deserved!” —Megan Manzari

Nadine is an inspirational leader, dedicated community partner and empowering mentor. She leads with empathy and integrity, and motivates our team to be their best—all while simultaneously lighting up the room with her humor and vibrant personality. Nadine has been instrumental in my career growth and I feel incredibly lucky to be a part of her team. I can’t think of anyone more deserving of this honor!” —Alyssa Whitley 

Nadine has been there since day one of my career journey and I could not be more grateful for that! She’s an incredibly hardworking, compassionate and knowledgeable leader who fosters an environment of growth and inspires trust and confidence in her team. This is a well-deserved honor and recognition for Nadine! Congratulations!” —Courtney O’Gorman

Nadine was my first true mentor in the PR industry, and nine years ago, she willingly took me under her wing during my first role as PR assistant. I didn’t ask her to be my mentor—it just happened. Because of that, this woman has made a tremendous impact on my career and my life. To this day, she is my mentor and confidant. I’m so proud of Nadine and this incredible accomplishment she’s earned. Community involvement, excellent leadership and sustained commitment to mentoring are exactly what Nadine is, and we’re thankful to have her leading our PR team!” —Ryann Guglielmo

On behalf of the entire Dixon Schwabl team, congratulations to all 2021 Women of Excellence honorees!

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